TheBerricsCanteen.com ecommerce site
Ecommerce site development and launch strategy for TheBerricsCanteen.com, online store of the number one skateboarding site on the internet, theberrics.com, owned by Steve Berra and Eric Koston.
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Otteny.com ecommerce site
Ecommerce site built using Magento for a high fashion boutique with 3 locations in New York City. See the site here.
Nascar.com’s RaceView
The first and only one of it’s kind. RaceView created a full videogame-like 3D recreation of complete Nascar races in real-time and broadcast on Nascar.com for a subscription fee to over 200,000 users. The user was able to choose from several different impossible virtual camera angles related to any one of the cars in the race. The app was developed in Java. The models of the speedways and all the cars were created in Maya. I was the Creative Director and lead UI designer for the 3 year project. I worked closely with the engineers and directed all the creative staff.
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A commercial for RaceView that aired on Nascar broadcasts.
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A video that sold RaceView to sponsors like the National Guard, Adidas, Home Depot, FedEx, Nextel and Sprint.
ESPN.com’s RaceCast
A highly interactive Java application hosted on ESPN.com and sponsored by Honda for IndyCar racing fans.
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A commercial for RaceCast.
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A screen capture of RaceCast in use.
Durkl.com
Website, blog and online store for fashion brand Durkl. Development included Zen-Cart seamlessly integrated on the front-end with WordPress with customized photo gallery and stockist functions.