I do

my story

I'm a wanna-be artist with a dash of business sense and a spoonful of marketing prowess — a design snob, an obsessive wordsmith, and a tech nerd who never gives up on the details. And even though I may be a little old-school, I still dream in digital. I'm also a team player who loves to mentor and respects the process. I'll take the finicky client, the team of burnt out designers, and the campaign that's lost its direction any day. I'm here to help solve problems, spawn more brilliant ideas, and support the team to do the best work of their lives.

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clients

Apple, Samsung, Vizio, Seagate, Facebook, Fidelity Investments, CA Technologies, Kashi, Tree Top, Vulcan Inc., Gingko Press, FOX Sports, ESPN, NBC, Zazzle.com

employers

Fire Engine RED, Level Studios, Rosetta, Medicine Agency, Sportvision, 411 Productions, Forrester Research, Polaroid

skills

Creative Direction, Concepts, Customer Experience, Software Design, Product Design, User Experience Design, Digital Marketing, eCommerce, Email, Relationship Marketing, Video Direction and Editing, Motion Graphics, Photography, Writing

awards

2007 Sports Emmy Award for Outstanding Technical Team - Remote for “NASCAR on FOX” broadcasts
The National Academy of Television Arts & Sciences

2006 PRINT Regional Design Annual Award (New York City) for “Alphabet City” by Michael DeFeo
Published by Gingko Press

2005 Emmy Award for Advanced Media Technology for the Enhancement of Original Television Content Creative Direction for “TourCast” on PGATour.com by IBM Shotlink
The National Academy of Television Arts & Sciences

2005 Horizon Award for Best New Sports Technology
Creative Direction for Sportvision’s “RaceFx” on FOX and TNT

press

 Download selected press PDF

Rolling Stone
Air Jordans, Hockey and Hardcore: How Punk Embraced Sports

The Punk Rock MBA
Alumni Profile: John LaCroix of Ten Yard Fight, While You Were Sleeping, and much more

Synthesis
Guitar Hero Custom Guitars

Sports Business Journal
Sportvision, CBS using FreezeCam on NFL telecasts

The Boston Phoenix
The Explosion sing the Virgin Records fight song

American Demographics
Buzz Giant Poster Boy

Apple.com/pro
With Buttery Steez, He Drops DVDs Like Hammers

patents

United States Patent
"Freeze Cam"
 
Video effect using movement within an image 
US 20080049123 A1

certifications

Part 107 Licensed Commercial Drone Pilot
Certificate Number: 4020432

tools

Photoshop, Illustrator, InDesign, Keynote, After Effects, Premiere, Final Cut Pro, Logic Pro, CSS, PHP, HTML, WordPress, Magento, Shopify